Build Products of Tomorrow:

Product Design and Development

Whether you’re aiming to disrupt existing markets or create entirely new categories, our team is committed to providing the expertise, resources, and support you need to succeed.

Enginuity Is Built Differently

Where Do We Start?

We’re not going to require your product or idea be at a specific phase before working with you. Our aim is to help you successfully get to the next phase, one step closer to realization.



Discovery is the common-sense starting point for your new product development process. It provides the right inputs to start your product or process engineering. We dig deep into your idea/challenge and ask key questions to ensure the ultimate design is fit for market and purpose.

Conceptual Design

We break through the “usual” ways your industry solves problems and examine solutions generated in other industries to deliver highly innovative, pragmatic, and cost-effective products and processes.

Rapid Prototyping

We take you quickly from brilliant idea to new product development strategy, building, testing, and commercialization. By de-risking the whole process, everything is streamlined to get you where you need to go — efficiently and intelligently.

We can help you at any stage of the product development.

From Idea to Building Your First Prototype

We transform your initial sketches into product prototype design that capture the world’s attention. Our product development team can guide you from refining your concept to building your first prototype.

When you work with us you get the product that not only stands out from your competitors but is also a source of pride.

From First Batch To Mass Production

Navigating from your first prototype to mass production is only one piece of the puzzle. Protecting your innovation through strategic patenting and carving out a successful launch strategy are critical steps that we meticulously plan and execute together.

Our product design process takes care of everything from the smallest of details to the biggest challenges. But, we ensure you’re well-informed and involved at every step.

We can help at any stage.


Turning an invention from concept to a market-ready product involves intricate design, prototyping, and patenting challenges. We’ve been collaborating with entrepreneurs from the spark of an idea to the development of successful prototypes.

As a part of the vibrant hardware startup ecosystem, we have a wealth of experience in mentoring and guiding startups towards successful outcomes.

Early Stage Startup

Launching a hardware startup amidst market uncertainties can be daunting. We can help in navigating product design complexities, minimizing risks, and swiftly validating your concept to secure a competitive edge.

Our services are designed to offer clarity, accelerate your journey, and pave a strategic path toward market.

Scale Up

For businesses at the brink of scaling, the challenge lies in efficiently expanding your product line without losing sight of quality or market fit.  As one of Canada’s leadering product design firm, we streamline the design-to-production process and opening doors to a broader market network.

Our agile approach ensures your growth is sustainable and sets the stage for maximized ROI.

Proud to Have Worked With

Our Core Product Development Specialty


Product, Market, and Business Analysis

When your brilliant idea takes shape, our first step is to validate your vision and implement early risk management strategies. We conduct a thorough analysis of market trends, assess product feasibility, and devise strategic plans for market entry and positioning.


Concept Development and Prototyping

During product concept development, we navigate ideation, sketching, and feasibility. Then, we transform sketches into tangible models, enabling early feedback and iterative refinement, ensuring the final prototype resonates with your target audience.


Electronics and Embedded Systems Prototyping

We seamlessly integrate electronics and embedded systems in your product prototype. We seamlessly integrate technology into your designs, from simple circuits to complex systems, ensuring your product is innovative and user-friendly.


Advanced Rapid Prototyping

Techniques like high-resolution 3D printing, selective laser sintering (SLS), and direct metal laser sintering (DMLS) allow for complex geometries and robust prototypes suitable for functional testing, user feedback, and design validation in shorter time frames.


Material Selection for Prototypes

Selecting the perfect materials for your prototype is crucial, and our experts are here to guide you. We balance aesthetics, functionality, and cost, ensuring your prototype not only looks and feels right but also aligns with your production goals and budget.


Human Machine Interface (HMI)

When we design prototype, we focus on intuitive user experiences. Your prototype are refined through user testing, ensuring every touchpoint is thoughtful, accessible, and impactful, making your product intuitive and loved.

Can Atlantic Canada’s Labour Shortage be Solved by Robotics?

Nathan Field our lead and guru Mechatronics Engineer takes a moment to discuss the solutions to such a challenging issue facing our Atlantic community. He also dives into detail about options at different ROI levels with keen insight into the competitive advantage.